HUMAN RESOURCE MANAGEMENT STRATEGY IN IMPROVING BAZNAS PERFORMANCE IN DIGITAL ERA

Abstract

The growth of zakat in Indonesia is very rapid, this is because the majority of Indonesia's population is
Muslim so the development of Islamic social financial institutions has an important role for the community.
On the other hand, zakat has a potential contribution in reducing poverty. The purpose of this research is to
analyze the strategy of developing human resources in improving the performance of BAZNAS in the digital
age. Accuracy in placing human resources and the ability to respond responsively to the progress of the
digital age are indicators that are measured to determine the extent of BAZNAS capabilities in the digital
age. The research method used is descriptive qualitative by obtaining factual data to be used as an analytical
tool in this study. The expected outcome is a strategy to develop human resources that are oriented to
improving the competence of BAZNAS human resources in the digital world and also have sharia values
characteristics ranging from recruitment placement to evaluating human resource performance.