Retorika tabligh (Teknik berpidato)

zulhasan latif

Abstract


In doing the dakwah activity, we need to used communication strategy or communication planning to reach the goal. Communication strategy should. be arrange sistematically, flexible, appropriate elements of dakwah. To get the effectiveness of dakwah, we should use effective communication that must be processed through 'two ways communication" between communicator and the audience. This paper tries to explore the communication strategy from rhetoric side.


Keywords


Retorika, Pidato; tabligh

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DOI: https://doi.org/10.15548/al-hikmah.v0i0.997
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Fakultas Dakwah dan Ilmu Komunikasi, UIN Imam Bonjol Padang
Jl. Prof. Mahmud Yunus No.1, Lubuk Lintah, Kuranji. 
Kota Padang, Sumatera Barat, 25153




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